Phoera Foundation Reviews

Milabu Rating

  • Overall
    (3.8)
  • Performance
    (3.9)

Price Category: Value

  • $9.99 Retail

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Makeup Pros

  • Good finish
  • Good price on Amazon (not on their website)

Makeup Cons

  • Cons: It’s a natural finish (not soft matte)
  • Heavy oxidation
  • Lack of shades (only 10)
  • Not very long wearing (cracks & separates)
  • Inconsistent pricing (one price on amazon and 3x on their website)
  • Hard to get full coverage
  • Can settle into fine lines

Phoera Foundation Review

Checkout the facts in our Phoera Foundation review. A detailed look at its performance, comparison with top brands, and value analysis.

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Our Rating Criteria

In the ever-evolving world of beauty and cosmetics, it’s crucial to dissect the truth from the hype. Today, we dive deep into the Phoera Soft Matte Long Wear Liquid Foundation, a product that has been building its name in the makeup community. Is it the hidden gem in the vast sea of foundations or just another fleeting trend? This comprehensive Phoera foundation review aims to uncover the facts, even though it has glaring reviews on amazon.

Quick Rating Rundown

This Product

(3.8)
Phoera Foundation

:Phoera Soft Matte Long Wear

Price: $9.99

1.0 oz

Value

(4.5)

Application

(3.9)

Coverage (full)

(4)

Texture (matte)

(4)

Longevity

(3.8)

Shade Range

(2)

Extra Benefits

(3)

Best Performance

(4.2)
Revlon ColorStay Foundation For Combination/Oily Skin Review

:Revlon ColorStay Foundation for Combo/Oily

Price: $15.99

1.0 oz

Value

(4)

Application

(4.3)

Coverage (buildable))

(4.5)

Texture (matte)

(4.4)

Longevity

(4.5)

Shade Range

(4.5)

Extra Benefits

(3)

Industry Standard

(4.3)
L'Oréal Infallible, one of the best drugstore foundations

:L’Oreal Infallible 24-HR Fresh Wear

Price: $15.99

1.0 oz

Value

(4)

Application

(4.8)

Coverage (buildable)

(4)

Finish (natural)

(4.3)

Longevity

(4.5)

Shade Range

(4.3)

Extra Benefits

(3.5)

MILABU PICKS

(4.5+)
Best Full Coverage Drugstore Foundations

:Best Drugstore Foundations

Price: Various

various

Value

(4.5+)

Application

(4.5+)

Coverage

(4.5+)

Finish

(4.5+)

Longevity

(4.5+)

Shade Range

(4.5+)

Extra Benefits

(4.5+)
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Our Rating Criteria

Phoera Foundation Highlights

The Phoera Foundation has made waves in the beauty world, promising a waterproof, oil-controlling, full-coverage solution that can withstand both daily wear and special nights out. Its heritage, rooted in film and television makeup, suggests a foundation that should blend seamlessly for a skin-like finish. It boasts being lightweight, hypoallergenic, and suitable for all skin types, with key features including an oil-free and silicone-free formula, a soft-matte long wear design, waterproof qualities, and the promise of full coverage.

My Review Thoughts on Phoera Foundation

Pros:

The Phoera Foundation initially impressed me with its finish during review. It lends a natural look to the skin, which personally, I find more appealing for everyday wear. This aspect of the foundation could be a major draw for those who prefer a more natural look over a matte finish. Another significant advantage is its affordability, especially when purchased through Amazon. The lower price point makes it an accessible option for those who are budget-conscious but still want a foundation that can perform reasonably well for daily use.

Cons:

However, there are several drawbacks that I noted during my use of the Phoera Foundation. Contrary to its claims of a matte finish, it ends up being a natural finish on the skin. This could be a disappointment for those expecting a true matte look. The foundation also suffers from heavy oxidation, which is a considerable issue for maintaining the right color match throughout the day. The limited shade range, with only 10 options, is another significant limitation, especially in today’s market where inclusivity in shade range is increasingly important. In terms of longevity, the foundation didn’t hold up as well as I had hoped, showing signs of cracking and separating over time. This can be a major setback for those needing a long-wearing formula. The inconsistency in pricing between Amazon and the official website is also perplexing and can be off-putting. Furthermore, achieving a full coverage look was challenging without the foundation settling into fine lines. It’s not ideal for those looking for a flawless finish.

Let’s Review How It Compares: Phoera Foundation vs Drugstore Picks

Revlon Colorstay 24Hr Foundation for Combination/Oily Skin:

When I put the Phoera Foundation head-to-head with the Revlon Colorstay 24Hr Foundation for Combination/Oily Skin, the differences were quite stark. The Revlon foundation has long been a favorite of mine, especially for its excellent coverage and impressive longevity – something I find crucial for a busy day. It provides a superior finish that not only looks great but also includes skincare benefits, which is a huge plus. In my experience, if you’re contemplating between the two and considering the cost at which Phoera is sometimes sold, you might end up paying more for a product that doesn’t quite match up to the quality and performance of Revlon’s offering.

L’Oreal Infallible 24 Hour Fresh Wear:

Next, comparing Phoera with L’Oreal Infallible 24 Hour Fresh Wear brought another perspective. L’Oreal’s foundation, which is celebrated for its natural finish – similar to what I found with Phoera – excels in areas where Phoera falls short. It’s incredibly blendable and lasts much longer, no surprise. The ease of building up coverage without the foundation feeling heavy is a significant advantage. L’Oreal’s Infallible is iconic in the beauty community for a reason. It outperforms Phoera, especially considering that, depending on where you purchase Phoera, you might be paying a higher price for a foundation that doesn’t deliver the same level of satisfaction. Just like with Revlon.

Phoera Foundation:

Reflecting on the Phoera Foundation in the context of these comparisons, it’s clear that while it holds potential as a budget-friendly option, it’s essential to manage expectations. As someone who values both quality and affordability in makeup, I understand the appeal of a product like Phoera, especially for those seeking a more affordable alternative. However, it’s crucial to note that Phoera, being a white-label product predominantly distributed on Amazon, fits into a specific niche. It caters to a market looking for cost-effective options, and its performance should be judged accordingly. In my opinion, I hope this Phoera foundation review shows that one should not pay more than $15. Since beyond that price point, there are far superior options available in the drugstore makeup category.

Don’t let the Phoera Foundation reviews on amazon mislead you, you got to read them in bigger context. It’s a great value alternative.

Performance Rating and Comparison

This Product

(3.9)
Phoera Foundation

:Phoera Soft Matte Long Wear

Price: $9.99

1.0 oz

Application

(3.9)

Coverage (full)

(4)

Texture (matte)

(4)

Longevity

(3.8)

Best Performance

(4.4)
Revlon ColorStay Foundation For Combination/Oily Skin Review

:Revlon ColorStay Foundation for Combo/Oily

Price: $15.99

1.0 oz

Application

(4.3)

Coverage (buildable))

(4.5)

Texture (matte)

(4.4)

Longevity

(4.5)

Industry Standard

(4.4)
L'Oréal Infallible, one of the best drugstore foundations

:L’Oreal Infallible 24-HR Fresh Wear

Price: $15.99

1.0 oz

Application

(4.5)

Coverage (buildable)

(4)

Finish (natural)

(4.3)

Longevity

(4.5)
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Our Rating Criteria

For a complete list of our top foundation formulas (rated ****4.5+), check out our MILABU PICKS article, ‘The 12 Best Foundations You Need To Try.’

Conclusion

The Phoera Foundation, while alluring in its claims and more affordable on platforms like Amazon, doesn’t quite live up to the expectations set by more established drugstore brands. Its issues with pricing inconsistency, limited shade range, and lackluster longevity are significant drawbacks. That said, it might still appeal to those on a budget looking for a foundation with a natural finish and moderate coverage. In the dynamic world of beauty, it’s essential to balance the allure of new products with realistic expectations. While the Phoera Foundation isn’t the groundbreaking product it purports to be, it could find a niche among those who prioritize affordability and are willing to compromise a bit in performance.

Advertised Product Highlights

Phoera Soft Matte Long Wear Liquid Foundation

FORMULATION: Liquid

FINISH: Soft matte

COVERAGE: Full

LONGEVITY: Long wear

SKIN TYPE: Normal, oily, combination

PROTECTION: None

BENEFITS: Hypoallergenic

CLEAN BEAUTY CLAIMS: Free of parabens, sulfate, Vegan; cruelty free

Edited by Milabu

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