Maybelline Lash Sensational Mascara



Price Category: Value

  • $11.99 Retail

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  • Volumizes
  • Lengthens
  • Separates
  • Very black pigment
  • Lasts all day


  • Formula is wet and heavy when new
  • Can transfer to lower lash line if concealer is not set


Maybelline Lash Sensational Mascara is one of my longtime favorites. It lengthens and thickens the look of my lashes and stays put all day.

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Our Rating Criteria

Maybelline Lash Sensational: Why it’s one of my favorite mascaras.

Ah, mascara. What would I do without her? I’d feel practically naked, that’s what. My ideal mascara makes my eyelashes look longer, thicker, and flirtatiously fanned out. Best case scenario, I get all of this without getting a flaky mess under my eyes at the end of a long day. Thankfully, Lash Sensational delivers and then some. I’ve been using it for years and it hasn’t let me down. I can trust that by bedtime this product has 99% still in place, no matter where my day has taken me. Maybelline Lash Sensational is an afforfable, drugstore gem.

Promises vs. Performance: Separated, thick lashes and a “full fanned effect?”

Maybelline Lash Sensational Mascara promises not to weigh eyelashes down, but to lift, fully separate, and fan them out. These effects are said to be aided by the unique fanning wand that “captures” and coats your many layers of lashes from roots to tips. This wand includes ten layers of bristles. Maybelline’s website also claims that Lash Sensational will provide the requisite length and volume we all want in a great mascara, as well as the power to resist clumping.

My friends, the hype is warranted. I really enjoy this mascara’s potential to give me long, wispy lashes that are strikingly black. My lashes look somewhat thicker using this formula, but what really impresses me is the boost in length. That, along with all day wear. Even after at least 12 busy hours, this mascara looks nearly as good as when I first put it on. Eventually, at the end of the night, only subtle smudges can be seen under the eyes, which can easily be dabbed away with my ring fingers.

The minimal amount of transfer I see at day’s end when wearing this product is barely noticeable, and it could be due in part to the super length of my lashes these days. (I’ve been using GrandeLASH-MD serum to great effect.)

Quick Rating Rundown

This Product

Maybelline Lash Sensational Mascara

:Maybelline Lash Sensational Washable Mascara

Price: $11.99

0.32 oz





Volume, Length, Curl, Define




Extra benefits



Top drugstore mascaras

:The Best Drugstore Mascara Formulas Around $10

Price: $4.99 – $13.99

various sizes





Volume, Length, Curl, Define




Extra Benefits


Our Rating Criteria

How It Compares: Maybelline Lash Sensational is the drugstore gold standard mascara.

You’ll be hard pressed to find a better performing, or more widely loved, drugstore mascara than Lash Sensational. This is one of the most talked about, accessible products in the beauty industry. Television stars, supermodels, and even the Duchess of Sussex, are all reportedly fans of Lash Sensational Mascara. Its thickening, curling, and fanning effects have also won over Amazon shoppers, 76 thousand of whom have given it an average of 4.5 stars. This is a comfortable, long wearing mascara that I’ll always keep around.

I also like. . .

Lancôme’s Lash Idôle (rated **** 4.4) is another one of my favorite mascaras, that comes with a much higher price tag and sits as an industry standard in the pro-category. Righty so, it does outperform Lash Sensational and is easier to apply. The lightweight formula applies beautifully and doesn’t clump, flake, or weigh lashes down. It provides ample lift, length, separation, volume, and pigment that lasts all day long. With this product you get a more densely packed brush. This helps with building thickness and separating the lashes. It is a slightly less wet formula than Lash Sensational, which I think makes it a little easier to work with.

For a complete list of my favorite drugstore mascara (rated ****4.0+) formulas, check out our MILABU PICKS article, ‘The Best Drugstore Mascara Formulas Around $10.’

Milabu Beauty Method: Applying Lash Sensational for maximum length.

  1. Remove most of the excess product from the brush by rubbing it back and forth over top of the mascara tube. The tube should catch the product as you do this.
  2. Apply the mascara to the eyelash tips using the brush’s inner curved side with tiny bristles.
  3. Use the tip of the brush to apply the mascara to the lashes in your inner and outer eye corners, again focusing on the lash tips.
  4. Turn the brush so that you use the longer bristles of its outer curve to comb the product through the lashes from roots to tips with a rolling motion.
  5. Repeat Steps 1-4 to apply a second coat.

Tip: Applying the mascara first to the lash tips will help you build maximum length with the first coat. This way, you’ll see how long you can ultimately make the lashes appear before adding volume by spreading the product from root to tip.

Advertised Product Highlights

Maybelline New York Lash Sensational Washable Mascara

WAND TYPE: Curved fanning brush with ten layers of bristles

SHADE/COLOR: Blackest Black


HIGHLIGHTS: Lengthening, Volumizing, Defining, Lifting

LONGEVITY: No claims

BENEFITS: Contains conditioning rose hip oil and mineral pigments; Includes exclusive fanning brush with ten layers of bristles for fanned volume; Resists clumping; Ophthalmologist tested and suitable for contact lens wearers

OTHER: Available in 4 shades


Edited by Virginia