essence foundation review

Milabu Rating

  • Overall
    (3.4)
  • Performance
    (3.3)

Price Category: Value

  • $6.99 Retail

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Pros

  • Fragrance free
  • Buildable medium coverage
  • Blends easily with damp sponge or brush (when blended right away)

Cons

  • Settles into fine lines
  • Can accentuate texture
  • Dries fast; Have to work quickly
  • Oxidizes slightly
  • Patchy if you wait to blend
  • Wear is uneven and patchy
  • Not long wearing

Essence Foundation Review

Let’s review Keep Me Covered essence Foundation, it did not keep me covered all day long. Its wear is patchy, uneven, and is not the most long wearing.

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Our Rating Criteria

TikTok loves Keep Me Covered essence foundation, but would I?

The reviews are in and the Internet (ahem, TikTok) can’t say enough good things about the new essence foundation. I received the new Keep Me Covered Foundation in PR and tried it out with high hopes based on the claims and reviews. Reviewers said it is the best full coverage foundation at the drugstore and even a dupe for the new Makeup by Mario SurrealSkin… But can I say the same? Not quite. Let’s get into Essence Foundation Review.

Performance Rating

This Product

(3.3)
essence foundation review

:essence Keep Me Covered Foundation

Application

(3.8)

Coverage (full)

(3.6)

Finish (natural)

(2.9)

Longevity

(3)

Drugstore Option

(4.3)
L'Oréal Infallible, one of the best drugstore foundations

:L’Oreal Infallible Fresh Wear Foundation

Application

(4.5)

Coverage (full)

(4)

Finish (natural)

(4.3)

Longevity

(4.5)

Clean Option

(4.4)
Lawless Foundation review

:Lawless Conseal The Deal Foundation

Application

(4.5)

Coverage (full)

(4.5)

Finish (natural matte)

(4.2)

Longevity

(4.3)

Best Performance

(4.7)
Lancome teint idole ultra wear foundation

:Lancome Teint Idole Foundation

Application

(4.5)

Coverage (full)

(4.7)

Finish (natural matte)

(4.5)

Longevity

(4.9)
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Promises vs. Performance: Where’s the 16 hour wear claim?

essence makes some bold claims about their new Keep Me Covered Foundation, from natural looking full coverage to a 16 hour, transfer and waterproof wear. This essence foundation gives medium to high coverage for an even, healthy looking complexion. It’s available in 20 universal shades, and free of fragrance alcohol, parabens, and oil.

My Review Thoughts: Essence Keep Me Covered Foundation

I try to be honest in all my reviews, so I don’t know why this essence foundation went viral and why so many people rave so highly about it. My dislike began at the initial application. The foundation itself dries very quickly, becoming hard to blend out if you don’t work quickly and in sections. It also oxidizes a bit, which brings me to another point: the shade range leaves so much to be desired. There are no dark to deep shades, and the fair to light shades are extremely yellow-toned.

If you do blend immediately, it does blend easily with a damp sponge or brush. One pump of the foundation gives light coverage, but it can be built up to medium/full coverage with additional pumps (1-2). Personally, I don’t think this foundation can achieve the ‘high coverage’ essence claimed. It can look cakey and heavy because of how fast it dries down. And, while it doesn’t accentuate dry spots or texture, the wear leaves something to be desired. In my opinion, it is very ‘meh.’ It wears uneven and patchy and is definitely not the transfer proof, waterproof, 16 hour wear essence claims it to be.

Quick Rating Rundown Chart

This Product

(3.4)
essence foundation review

:essence Keep Me Covered Foundation

Price: $6.99

1.01 oz

Value

(4.8)

Application

(3.8)

Coverage (full)

(3.6)

Texture (natural)

(2.9)

Longevity

(3)

Shade Range

(3)

Extra Benefits

(3)

Industry Standard

(4.4)
L'Oréal Infallible, one of the best drugstore foundations

:L’Oreal Infallible 24-HR Fresh Wear

Price: $15.99

1.0 oz

Value

(5)

Application

(4.5)

Coverage (full)

(4)

Finish (natural)

(4.3)

Longevity

(4.5)

Shade Range

(4.3)

Extra Benefits

(3.5)

MILABU PICKS

(4.5+)
Best Makeup Foundations Review

:Best Foundations Of All Time

Price: $20 – $96

various

Value

(4.5+)

Application

(4.5+)

Coverage

(4.5+)

Finish

(4.5+)

Longevity

(4.5+)

Shade Range

(4.5+)

Extra Benefits

(4.5+)

Our Rating Criteria

Let’s Review How It Compares: I don’t recommend the new essence foundation.

Fast drying, patchy, not living up to its wear claims, and a terrible shade range are all the review points for Essence Foundation. Honestly, I’m surprised the essence Keep Me Covered Foundation has gotten as much love as it has. I will give it to them that it provides buildable coverage that does apply easily (when blended right away!), but that’s about all it does. It really does miss the mark for me. When I read transfer proof, waterproof, 16 hours of wear with a natural looking finish I expect my foundation to look flawless after 6-8 hours of wear and working up a little day-to-day sweat, but it just did not.

There are so many better drugstore foundation options on the market. From the never-lets-me-down L’Oreal Infallible to the new Revlon Skin-Caring Foundation to Maybelline SuperStay, you’re sure to find a better performing drugstore foundation for you skin type. And, trust me, I’ve tried just about all of them. I have my favorites, my tried & trues, my ride or dies, but I also have my stay-away from’s, and essence Keep Me Covered is one I’d stay away from.

Comparison to Top Performers

I have a plethora of other drugstore foundations that out -perform this one, from full coverage to light, radiant to matte. Let’s a few minutes and compare and review essence foundation vs these top performers.

Best Drugstore Foundation

Starting off, my #1 drugstore foundation pick is L’Oreal Infallible. Affordable, easy to apply, and long wearing are just the main reasons why I love L’Oreal Infallible Fresh Wear. L’Oreal promises up to 24 hours of waterproof, transfer resistant medium to full coverage that won’t clog pores. Truly, this foundation rivals my higher-end favorites with its performance. The texture is lightweight and creamy, applying with any tool for buildable medium to full coverage. It easily has 12+ hours of wear that resists transfer and smudging with little to no settling.

Best Matte Drugstore Foundation

Another favorite medium to full coverage foundation of mine is Juvia’s Place I Am Magic. From application to end-of-day results, there’s not much I don’t love about this foundation. It provides full coverage that wears beautifully without the need for touch-ups. Plus, it doesn’t settle or cling to any imperfections, from dryness and texture, bumps, fine lines, and pores. If you want a true long wearing foundation, I recommend this Juvia’s Place Foundation.

Best Drugstore Skin Tint

Of course, I’ve got to recommend my another holy grail drugstore foundation of mine: L’Oreal True Match Nude Hyaluronic Tinted Serum. I feel like this skin tint it is just not talked about enough. It provides lightweight coverage with a natural finish, blurring imperfections for an even complexion. The application is easy with a brush or sponge for a second-skin like look. The texture is reminiscent of a mineral SPF with a little bit of a grippy feel to it, which helps it wear well with any complexion enhancers. In typical skin tint fashion, it does fade and wear off throughout the day, but it doesn’t look extra dry or extra oily. If you’re into lighter coverage and don’t need something quite as long wearing, this is the complexion base I’d suggest.

Performance Rating Chart

This Product

(3.3)
essence foundation review

:essence Keep Me Covered Foundation

Application

(3.8)

Coverage (full)

(3.6)

Finish (natural)

(2.9)

Longevity

(3)

Drugstore Option

(4.3)
L'Oréal Infallible, one of the best drugstore foundations

:L’Oreal Infallible Fresh Wear Foundation

Application

(4.5)

Coverage (full)

(4)

Finish (natural)

(4.3)

Longevity

(4.5)

Clean Option

(4.4)
Lawless Foundation review

:Lawless Conseal The Deal Foundation

Application

(4.5)

Coverage (full)

(4.5)

Finish (natural matte)

(4.2)

Longevity

(4.3)

Best Performance

(4.7)
Lancome teint idole ultra wear foundation

:Lancome Teint Idole Foundation

Application

(4.5)

Coverage (full)

(4.7)

Finish (natural matte)

(4.5)

Longevity

(4.9)
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Our Rating Criteria

Advertised Product Highlights

essence Keep Me Covered Long-Lasting Foundation


# OF SHADES: 20 shades

FORMULATION: Liquid

FINISH: Natural

COVERAGE: Buildable medium to high

SKIN TYPE: All skin types

LONGEVITY: Up to 16 hours

PROTECTION: No SPF

BENEFITS: Transfer proof; Waterproof

CLEAN BEAUTY CLAIMS: Cruelty free; Vegan; Free of parabens, oil, fragrance, and alcohol

Edited by Maddie

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