Em Cosmetics So Soft Blush

Milabu Rating

  • Overall
    (4.3)
  • Performance
    (4.4)

Price Category: Pro-Grade

  • $30.00 Retail

Sign up for a discount

100 sign ups needed for 10% off
Learn more


Pros

  • Not patchy
  • Applies easily with fingers or a brush
  • Super creamy, blendable texture
  • Doesn’t exaggerate imperfections such s fine lines, pores, texture, or dryness
  • Long wearing

Cons

  • None

Overview

EM Cosmetics So Soft Blush is a beautiful cream stick blush formula. It glides onto cheeks and blends in effortlessly for a natural wash of color.

Sign up for a discount

100 sign ups needed for 10% off
Learn more

Some links to purchase are affiliate.

Our Rating Criteria

Em Cosmetics So Soft Blush is named ‘so soft’ for a reason.

OG Beauty Guru Michelle Phan launched EM Cosmetics to give users flexibility with self expression through their collection of makeup products. The blushes are one of my favorite products from her makeup line, specifically So Soft Blush. The cream formula is so soft, so effortless, and so easy for those new to cream products or cream pros. Cream cheek color is a fun alternative to powder, and I’ve been loving it. It gives my cheeks the perfect flush of color that is buildable and that natural, healthy glow we all want.

Quick Rating Rundown

This Product

(4.3)
Em Cosmetics So Soft Blush

:Em Cosmetics So Soft Blush

Price: $30.00

0.282 oz

Value

(4.7)

Application

(4.7)

Finish

(4.6)

Longevity

(4)

Extra Benefits

(3.7)

Industry Standard

(4.6)
ROSE INC Blush Divine Clean Dewy Cream Blush

:ROSE INC Blush Divine Clean Dewy Blush

Price: $30.00

0.15 oz

Value

(4.4)

Application

(4.6)

Finish

(4.8)

Longevity

(4.5)

Extra Benefits

(4.5)

Best Cheap

(4.6)
E.l.f. Putty Blush, best drugstore cream blush

:e.l.f. Cosmetics Putty Blush

Price: $7.00

0.35 oz

Value

(5)

Application

(4.7)

Finish

(4.7)

Longevity

(4.5)

Extra Benefits

(4)

MILABU PICKS

(4.5+)
The Top Cream Blushes

:The Best Cream Blushes You Need

Price: $7 – $42

various

Value

(4.5+)

Application

(4.5+)

Finish

(4.5+)

Longevity

(4.5+)

Extra Benefits

(4.5+)
Previous
Next

Our Rating Criteria

Promises vs. Performance: Em Cosmetics blush stick has a skin-like finish.

Em Cosmetics So Soft Blush is formulated with an exclusive EM Cosmetics technology called Satin Cloud Complex, which is a unique blend of powders and emollients that create a “luxurious air-whipped, mousse-like texture.” The formula features squalane and vitamin E, which condition and nourish skin. It has a soft, easy to blend texture that layers and builds in intensity for customizable color with a satin, skin-like finish. So Soft Blush comes in 6 shades, ranging from baby pink and peach to a rich berry color.

Oh my, this cream formula is beautiful. They are super creamy and super pigmented. I’m talking, you barely have to use pressure when applying these on your cheekbones. Using the fingers, they blend in effortlessly and seamlessly without being patchy or lifting up the makeup underneath. The result is a soft, power-like finish that looks natural. So Soft Blush is lightweight and can be built up to your desired intensity by layering more product, or you can create custom colors by mixing shades. It’s long wearing, and doesn’t accentuate any imperfections – no settling into pores or lines or clinging to dry patches around here!

I’m obsessed with the shade Lychee. It’s a beautiful peachy, melon shade that is unique and just stunning. What’s you favorite shade?

How Em Cosmetics So Soft Blush Compares:

If you’re looking for the best stick blush, EM Cosmetics blush stick just might be the winner. Creamy, easy to blend, long wearing are just a few of my favorite things about this blush stick. With 6 stunning shades (from peach to pink to berry) to choose from, So Soft Blush is versatile and suitable for all skin tones. The cream to powder formula is long wearing, keeping cheeks with a pop of color all day long. It doesn’t settle into lines or pores, or cling to dryness and other imperfections. Truly, I can’t think of any cons about this blush from EM Cosmetics.

But, what is my all-time favorite cream blush, you might ask? ROSE INC Blush Divine is easily one of the best formulas I have ever tried and is one of my holy grails. The creamy formula easily blends into cheeks with fingers or a brush, providing a the most healthy, radiant flush of color. It never accentuates any imperfections, from dryness to texture and never settles into lines or pores. Blush Divine applies beautifully over any base, whether cream or powder, without disrupting the makeup underneath. For a complete list of my favorite cream blush formulas, check out our MILABU PICKS article, ‘The Best Cream Blushes You Need In Your Life.’

Advertised Product Highlights

EM Cosmetics So Soft Blush

# OF SHADES: 6

FORMULATION: Cream stick

FINISH: Satin

LONGEVITY: No claims

BENEFITS: Cream to powder; Soft texture; Blendable; Formula contains squalane and vitamin E for a creamy, luxurious texture that applies seamlessly for a skin-like finish; Formulated with Satin Cloud Complex (a unique blend of powders and emollients)

CLEAN BEAUTY CLAIMS: Cruelty free; Dermatologist tested; Hypoallergenic; Free of gluten, parabens, fragrance, PFAs and PFOs

Edited by Maddie

Back to top